This was my first project as a freelance graphic designer with my client PopSpeed! For this request, PopSpeed featured three graphics on a fundraising website. The graphics included black, gray and blue colors, and PopSpeed wanted these graphics brightened up. I chose orange and blue (one of their brand colors) to introduce lightness and condensed the information into one graphic so the audience could locate the content in one spot.
Also, I wanted to engage our audience by emphasizing facts through numbers and guiding the reader's eye to the bottom of the page to reinforce the action we want them to take after reading the information.
See the graphic: https://www.rocketcommunitychallenge.com/organization/Henry-Ford-Sandcastles?mode=edit
